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Many businesses spend so much money advertising on numerous platforms and paying SEO strategists to make their websites rank high on search result pages without getting sufficient ROI for their efforts.
Google ads have evened the field of low ROI in ads by working on a pay-per-click model and displaying ads above organic results. While this has made a difference for many businesses, Google offers a more precise ad package known as Local Services by Google.
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What are "Local Services by Google" ads?
With 46% of Google Searches directed at finding local services, Google is doing everything possible to keep their users happy. Local Services by Google is another tool that helps searchers and businesses to see each other.
It is a tool that places your business at the top of search engine results pages. Businesses using this ad package are displayed above ad results, organic searches, and even Google my business listings. The results are at the top of the page.
The best part of this package is that its payment plan is better than Google Ads. On Google Ads, businesses pay for clicks, but they pay for promising leads on Local Service Ads. As a business on this package, you only pay for leads that contact your business.
Why does your business need it?
To Rank High
Being at the top of the page is the goal of every business. It’s why businesses spend so much on SEO and Google ads. However, most business websites don’t appear on the first page.
With Local Services by Google, your website will be the first result that users or potential customers see. This will, in turn, increase the likelihood of getting more viable leads.
You Have Control Over Where and When Your Ad Shows
With Local Services Ads, specific targeting is even more efficient. You get to decide where and when you want to display your ads. This includes zip codes and cities. In the same vein, you can restrict your ads from being displayed in some areas.
High ROI
The best thing about Local Services by Google is that it offers the highest ROI of any other ad platform. You pay only for leads, so your potential for a solid ROI is much higher than most advertising options.
Contact Us
Reach out to us if you want to get started on Local Services by Google.
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